Missy Lieber, Partner, Chief Media Officer
Missy has been planning and buying media locally as well as nationally for years for accounts such as the American Coalition of Clean Coal Electricity (ACCCE), Amtrak, Virginia Is for Lovers, Washington National Opera, Wolf Trap, Hewlett-Packard, Compaq, the Washington Nationals, Luray Caverns, Winchester Homes and the Leukemia & Lymphoma Society.
Missy’s passion is crafting compelling media strategies that blend conventional communications channels with nontraditional media to connect with consumers in relevant and meaningful ways that break through the clutter.
Missy and her team were responsible for creating the Effie award–winning media and co-op campaign for Virginia Tourism as well as a first and only branded integration campaign for the Washington Nationals with the D.C. Clear Channel and Radio One station groups.
Missy has been planning and buying media locally as well as nationally for years for accounts such as the American Coalition of Clean Coal Electricity (ACCCE), Amtrak, Virginia Is for Lovers, Washington National Opera, Wolf Trap, Hewlett-Packard, Compaq, the Washington Nationals, Luray Caverns, Winchester Homes and the Leukemia & Lymphoma Society.
Missy’s passion is crafting compelling media strategies that blend conventional communications channels with nontraditional media to connect with consumers in relevant and meaningful ways that break through the clutter.
Missy and her team were responsible for creating the Effie award–winning media and co-op campaign for Virginia Tourism as well as a first and only branded integration campaign for the Washington Nationals with the D.C. Clear Channel and Radio One station groups.
