Penny Cunningham, Director Account Planning
With over 25 years of research and media experience, there isn’t any messaging, medium or market that Penny Cunningham can’t fine-tune. From her start with California-based international ad agency Chiat/Day in the 1970s, through ownership of her own company, Penny has seen it all.
She’s developed brand positioning and media solutions for brand leaders such as McDonald’s, Clyde’s, Honda, Mitsubishi, Pioneer, Alpine, the National Governors Association and Amtrak. Her ability to conduct “smart” research, to ask the right questions, and to deliver consistently has top brands requesting her input on major business decisions. If it’s in your garage, in your closet, on your desk or in your refrigerator, chances are Penny has helped put it there.
With over 25 years of research and media experience, there isn’t any messaging, medium or market that Penny Cunningham can’t fine-tune. From her start with California-based international ad agency Chiat/Day in the 1970s, through ownership of her own company, Penny has seen it all.
She’s developed brand positioning and media solutions for brand leaders such as McDonald’s, Clyde’s, Honda, Mitsubishi, Pioneer, Alpine, the National Governors Association and Amtrak. Her ability to conduct “smart” research, to ask the right questions, and to deliver consistently has top brands requesting her input on major business decisions. If it’s in your garage, in your closet, on your desk or in your refrigerator, chances are Penny has helped put it there.

